I'm not really grasping the concept of the new Disney Characters Family Portraits Reveal/Conceal Mystery Collection, but it appears that two pins come packed in a Mystery box, one pin is the revealed pin, the other pin in the box is the concealed mystery pin - I think. Either way, the Who Framed Roger Rabbit
family is one of the pins - which includes Roger, Jessica, and Baby Herman as the concealed pin. The revealed pin that it comes with is Lilo and Stitch. The pins are available for $19.95 a set at both Disneyland and Disney World.
This is the first Jessica Rabbit pin released since December.